Nidari Nutrition
A nutrition knowledge platform for a Houston dietitian practice serving Pakistani and Muslim women — an interactive atlas of 64 diets, a clinical meal-planner the dietitians actually use, and a booking system that turns curiosity into a consult.
Generic diet advice doesn't survive contact with a real family table.
Most nutrition tools assume a Western plate and ignore culture, faith and the way food actually works in a Pakistani household. The practice needed to show expertise before the first call — and give its dietitians a tool that handles desi dishes and gram-based portions, not just calories.
Three jobs, one brand: prove the knowledge, do the clinical work, and book the consult.
A knowledge base that earns the appointment.
A showcase atlas that demonstrates depth, a working planner that does the clinical heavy lifting, and a booking flow that connects a visitor to one named dietitian — all in one warm, halal-and-desi-forward system.
Atlas of 64 diets
Map, timeline and library views of every major way of eating — 12 with bespoke deep pages.
Meal-planner app
A 252-food clinical planner with a gram-conversion engine and 35+ South Asian dishes built in.
Booking system
A free intro consult with one assigned dietitian — Calendly-class, but private to the practice.
Culturally aware
Halal and desi-forward imagery and dishes — the tool meets the family table where it is.
A three-part platform where the knowledge base feeds the funnel — visitors explore the atlas, trust the depth, and book the call, while the dietitians run the clinical work on the same brand.